Actively Black
Shopping & Retail
Actively Black is a premium, Black-owned athleisure and sports apparel brand founded by former professional basketball player Lanny Smith. Launched on Black Friday in November 2020, the brand was created to celebrate Black culture and history while actively reinvesting its profits back into the Black community. Positioned by its founder as the "Black Nike," it focuses on high-quality performance gear comparable to major global athletic brands.
- Category: Shopping & Retail