Soft & Sacred Intimates

Shopping & Retail

Soft & Sacred Intimates (known on social media as @softandsacredco) is a fast-growing, Black-owned intimate apparel and shapewear brand. Founded by registered nurse and entrepreneur Tamica Nelson, the brand focuses on ergonomic, wire-free engineering to distribute weight evenly across the torso. The line was created to solve everyday back pain and shoulder strain caused by traditional underwire options.

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